MOOD BOARD
In order to start thinking about some of the conventions within my chosen genre, Alternative R&B, I decided to create a mood board. From this I can see the diversity of popular artists at the moment e.g. Tinashe, Dean and Drake. I have been able to observe the kind of mise-en-scene related to the genre, for example sportswear seems to be very popular among many artists, with some singers actually being involved in creating products (e.g. Rihanna for Puma). This can help me when thinking about what the models within my images may wear. Some of the most common colours in the pictures appear to be red, black and white which could help me to plan what my colour scheme might be. Pink, Blue and Purple are also very frequent in music videos/concerts in Alternative R&B.
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